Clayton M. Christensen offers a unique perspective on innovation and customer behaviour. Instead of relying on luck or intuition, Christensen introduces the "jobs-to-be-done" theory, which focuses on understanding the fundamental reasons why customer...
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Passionate about Linux, open source, blockchain, biking, and nature. Nurturing startups like KOOMPI, Selendra, VitaminAir at SmallWorld. Combining tech and entrepreneurship to solve problems.
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